Mozak u središtu informacijskog svijeta
pouke iz popularne neuroznanosti
DOI:
https://doi.org/10.15291/libellarium.v7i1.193Ključne riječi:
popularna neuroznanost, informacijska znanost, pristup usmjeren na mozak (brain-centred approach)Sažetak
Rad daje uvid u recentno obilje popularne literature o neuroznanosti s ciljem jačanja teorije u informacijskoj znanosti. Teorija informacije tradicionalno je zanemarivala ljudsku dimenziju u korist 'znanstvene' teorije, često izvođene iz Shannon-Weavera modela. Neuroznanstvenici joj mogu dati osvježavajuće argumente na temelju dokaza izvedenih iz studija slučaja, eksperimenata i mjerenja dobivenih uporabom tehnologije koja uključuje elektroencefalografiju, pozitronsku emisijsku tomografiju (PET), funkcionalnu magnetnu rezonanciju (fMRI) i magnetoencefalografiju (MEG). Podudarnosti zaključaka neuroznanosti s idejama poput Kahnemanove o brzom i sporom mišljenju ili Csikszentmihalyijeve o toku promišljaju se kao poveznice prema informacijskoj znanosti, koje mogu dati teorijsku podlogu za promišljanje traženja informacija u mrežnom okruženju u odnosu na uspostavljene metode informacijskog pretraživanja.
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